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Aaron Berger Law

New Website for Aaron Berger Law

New Website for Aaron Berger Law
Industry: Legal Services / Law Firm
Website: aaronbergerlaw.com

Project Overview

Aaron Berger Law needed a modern, credible website that clearly communicates services, builds trust, and drives qualified inquiries. The site was designed to highlight attorney expertise, streamline paths to consultation, and support ongoing content publishing for FAQs and insights.

Key Features

  • Practice Areas Architecture: Structured hub and subpage templates for core services, with scannable sections (overview, process, FAQs, CTA).

  • Attorney Profile: Bio with credentials, admissions, recognitions, and professional memberships to boost credibility.

  • Trust Signals: Testimonials/case highlights (as permitted), badges, and clear disclosures for ethical compliance.

  • Lead Generation: Prominent CTAs, click-to-call, short consultation form, location/map, and office contact details.

  • Resources & FAQs: Optional blog/insights for common legal questions, improving SEO and client education.

  • Local SEO: LegalService schema, NAP consistency, location/service-area content, fast load times, and metadata.

  • Performance & Accessibility: Core Web Vitals optimization, semantic headings, alt text, keyboard-friendly navigation.

  • Security & Compliance: SSL, privacy policy, updates/backup workflow.

Role & Deliverables

  • Customized WordPress build with Elementor

  • Information architecture & UX for practice areas, bio, resources, and contact

  • Reusable templates (practice areas, blog/insights, testimonials)

  • On-page SEO setup (titles, meta, schema, internal links)

  • Performance tuning, security hardening, and backup strategy

  • GA4 + GSC configuration and goal tracking

  • Client training and launch checklist

Outcome

A trustworthy, conversion-focused site that reflects the firm’s professionalism, improves clarity for prospective clients, and streamlines intake. The modular template system makes content updates fast and consistent, while performance and SEO foundations support ongoing visibility and lead generation.